深跨协摩洛哥分会正式成立，共拓摩洛哥电商市场新蓝海

在全球化进程加速的背景下，跨境电商作为推动国际贸易和文化交流的关键力量，正不断开辟新的合作领域。2024年8月23日，深圳跨境电商协会（简称“深跨协”）与AfricaDev Consulting Ltd（简称“AfricaDev”）签署摩洛哥分会战略合作协议，正式建立起合作伙伴关系，共同促进中摩两国跨境电商市场的繁荣发展。

根据协议，摩洛哥分会将充分发挥在跨境电商领域的专业优势，从政策引导、品牌提升、供应链整合、企业注册与合作伙伴支持等多个维度出发，全面推进中摩两国电商生态系统的建设与发展。此次合作不仅为中国企业拓展摩洛哥市场提供了重要支持，也为摩洛哥产品进入中国市场开辟了新渠道。

摩洛哥电商市场：潜力无限的新蓝海

摩洛哥作为非洲西北部的重要国家，近年来电商市场增长迅速，展现出巨大的发展潜力。凭借其独特的地理位置、丰富的文化背景以及政府对电商产业的积极扶持，摩洛哥已成为跨境电商领域的重要地区。摩洛哥分会成立正是基于这一市场的潜力，通过资源共享和优势互补，深入挖掘摩洛哥电商市场的商机。

摩洛哥分会会长Najwa El Iraki

摩洛哥分会会长Najwa El Iraki女士是AfricaDev Consulting创始人，该机构成立于2017年，拥有全球化的高级顾问团队和中东、非洲及西班牙的合作伙伴网络，致力于为各类企业提供战略支持、业务发展和财务咨询服务。公司荣获多项国际大奖，如2019年英国《全球银行与金融评论》最佳金融顾问奖和2020年《国际商业杂志》非洲最佳发展顾问公司奖，展现了其在行业内的卓越表现和广泛认可。

Najwa El Iraki女士，拥有超过15年的金融服务和企业管理经验。她持有摩洛哥和英国双重国籍，精通英语、阿拉伯语、法语和中级西班牙语，拥有法国Kedge商学院和英国阿斯顿商学院的工商管理与金融硕士学位。Najwa女士不仅是伦敦劳合社在法语非洲的总代表，也是Opportunity Network的董事总经理。

合作亮点：共绘跨境电商新蓝图

在合作过程中，深跨协与AfricaDev将围绕以下重点领域展开深度合作：

• 本地合作与国际商务访问：通过组织路演、展会和商业考察团，促进中摩两国企业间的交流与合作，为企业拓展国际市场搭建桥梁。
• 投资与供应链整合：鼓励中国企业对摩洛哥产品和供应链进行投资，协助中国企业将部分供应链转移至摩洛哥，优化两国供应链资源配置。
• 公司注册与合作伙伴支持：为中国企业在摩洛哥注册提供一站式服务，包括本地注册、合规管理、税务咨询等，助力企业快速进入当地市场。
• 青年人才项目与奖学金：支持摩洛哥青年通过奖学金到中国学习跨境电商知识，促进国际青年人才交流，为两国电商行业的可持续发展培养人才。

携手共进，共创未来

此次摩洛哥分会成立，不仅将推动中摩两国电商市场的发展，还将为两国经济的互利共赢注入新的活力。双方承诺将秉持优势互补、合作共赢的原则，深化沟通与合作，共同应对跨境电商领域的挑战与机遇，为中摩跨境电商的未来发展书写新的篇章。

随着全球化的不断推进，跨境电商正逐渐成为连接世界各地的重要桥梁。深跨协与AfricaDev的此次合作，必将为这一领域的国际交流与合作树立新的标杆，为全球电商市场的繁荣发展贡献新的力量。

备注：摩洛哥、西班牙跨境电商参访团正在组建中，欢迎对摩洛哥、欧洲跨境电商感兴趣的朋友可添加加工作人员微信咨询。

Shenzhen Cross-Border E-Commerce Association Establishes Morocco Chapter to Expand Market Opportunities

On August 23, the Shenzhen Cross-Border E-Commerce Association (SCEA) and AfricaDev Consulting Ltd. signed a strategic partnership agreement to launch SCEA’s Morocco Chapter. This collaboration aims to enhance cross-border e-commerce between China and Morocco, leveraging the strengths of both parties to create market opportunities for businesses in both countries.

Unlocking Morocco’s E-Commerce Potential

Strategically located in Northwest Africa, Morocco is emerging as a key player in the region's e-commerce sector due to its geographical advantages, cultural richness, and supportive government policies. The partnership between SCEA and AfricaDev aims to capitalize on this potential by providing Chinese companies access to Morocco’s growing market and facilitating Moroccan products' entry into China.

AfricaDev Consulting’s Expertise

Founded in 2017, AfricaDev Consulting provides strategic advisory, business development, and financial consulting services across the Middle East, Africa, and Europe. The firm has been awarded "Best Financial Advisory" by the UK Global Banking & Finance Review and "Africa’s Best Development Advisory Company" by International Business Magazine. Najwa El Iraki, founder and managing partner of AfricaDev Consulting, brings over 15 years of experience in financial services and business management, playing a crucial role in strengthening trade relations between China and Morocco.

Key Areas of Collaboration

• Business Exchanges and Visits: Hosting roadshows, exhibitions, and delegations to foster direct engagement between Chinese and Moroccan businesses.
• Investment and Supply Chain Integration: Promoting Chinese investments in Moroccan supply chains and supporting the relocation of manufacturing operations to Morocco to optimize resources.
• Comprehensive Business Support: Assisting Chinese companies with navigating the Moroccan market, including company registration, compliance, tax advice, and regulatory support.
• Talent Development and Scholarships: Encouraging educational opportunities for Moroccan youth to study cross-border e-commerce in China, promoting talent exchange and developing future industry leaders.

Looking Ahead

This partnership aims to strengthen economic ties between China and Morocco, fostering growth in their e-commerce sectors. By leveraging their combined strengths, SCEA and AfricaDev aspire to set a new benchmark for international cooperation in cross-border e-commerce, enhancing global market development and prosperity.